Privacy Policy

Last Updated: November 25, 2025

This Privacy Policy explains how Artiome LLC (doing business as Zhu Consulting) (“Artiome,” “we,” “us,” or “our”) collects, uses, and protects personal information when you visit zhuconsulting.com, use our consulting or educational services, or communicate with us (collectively, the “Services”).

By accessing or using our Services, you agree to this Policy and our Terms of Service.

If you do not agree, please discontinue use.

1. At a Glance – Notice at Collection

We do not sell personal information for profit.
Certain limited “sharing” (e.g., analytics) may be considered a “sale” under U.S. state law we honor opt-out and Global Privacy Control (GPC) signals.

2. Information We Collect

We collect personal information that you voluntarily provide (e.g., when contacting us or subscribing) and limited technical data automatically (with your consent via our cookie banner).

This includes:

• Contact Details: Name, email, phone number.
• Subscription Preferences: Newsletter topics and frequency.
• Usage Data: Pages visited, time on site, browser/device type, IP address.
• Communications: Details you share via forms or email.

We collect minimal data necessary to communicate effectively and provide our advisory services.

3. How We Use Information

We use your personal information to:

• Respond to inquiries and provide requested services.
• Manage subscriptions and send consulting insights or updates.
• Improve our website and communications through analytics and feedback.
• Maintain security and comply with legal obligations.

We never use personal information for automated decision-making or profiling that produces legal or significant effects.

4. Legal Bases for Processing (International Users)

For users in the EU/UK or other regulated regions, processing is based on:

• Consent (for subscriptions and cookies).
• Contractual necessity (to respond to inquiries or deliver services).
• Legitimate interests (to maintain business relationships and site security).
• Legal obligations (where required by law).

You may withdraw consent at any time without affecting prior processing.

5. Cookies and Analytics

We use cookies and similar tools to operate and improve our Site.

• Essential Cookies – Required for core functions; cannot be disabled.
• Analytics Cookies – Used only with consent (e.g., Google Analytics and HubSpot).
• Functional Cookies – Remember preferences.

You can manage preferences via our Cookie Consent Manager or your browser.

Analytics data is retained no longer than 14 months.

6. How We Share Information

We disclose information only as necessary to provide our Services to the following categories of third-party service providers, who are bound by contractual obligations to protect your data:

• CRM & Communication Platforms: HubSpot for client relationship management and email delivery; Mailchimp for marketing newsletter distribution.
• Scheduling & Operations: Calendly for managing and scheduling appointments.
• E-Commerce & Digital Fulfillment: Gumroad and Substack for processing sales and delivering paid digital products. Please note that payment information is collected directly by Gumroad and Substack and their payment partners, and we do not store your payment card details.
• Website & Analytics Providers: Google Analytics and HubSpot for website performance and usage analysis (based on your consent).
• Email & Form Providers: Google (Gmail/Google Workspace) for business communication and form responses.
• Business Partners: Platforms such as Substack (for blog distribution).
• Legal Compliance: To respond to lawful requests from public authorities or to protect our rights, privacy, safety, or property.
• Affiliates or Successors: In connection with a merger, acquisition, or other transfer of our business assets.

All vendors are bound by written data-processing agreements requiring them to handle your data with equivalent protection standards and only for the purposes we specify.

7. Security and Retention

We use commercially reasonable technical and organizational safeguards (encryption, limited access, monitoring) to protect data.

However, no system is entirely secure.

You acknowledge that transmission of information online involves inherent risk, and we are not liable for breaches beyond our reasonable control.

Retention:

• Client & communication records: Up to 5 years after last interaction.
• Analytics data: Up to 14 months.
• Subscription data: Until you unsubscribe.

8. International Transfers

Data is processed primarily in the United States.
For transfers from the EEA/UK or other regulated regions, we rely on:

• Standard Contractual Clauses (SCCs); and where applicable,
• EU-U.S. Data Privacy Framework principles.

Vendors like HubSpot automatically incorporate SCCs in their Data Processing Agreements.

9. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

• Access or receive a copy of your data.
• Correct inaccuracies.
• Request deletion.
• Opt out of targeted advertising or data sharing.
• Withdraw consent (where applicable).
• Lodge a complaint with a supervisory authority.

Submit requests by emailing haoji.zhuh@gmail.com with the subject “Privacy Request.”
We verify your identity and respond within 45 days, as required by law.
You will not be discriminated against for exercising your rights.

10. Children’s Data

Our Services are intended for adults.
We do not knowingly collect data from children under 13.
If you believe a minor has provided information, contact us and we will delete it promptly.

11. Third-Party Links and Integrations

Our Services may contain links to external websites or integrate with third-party platforms (e.g., Substack, Gumroad, Calendly, social media platforms). These platforms operate independently under their own privacy policies. We are not responsible for their content, data practices, or security. We encourage you to review the privacy policies of any third-party services you use.

12. Updates to This Policy

We may revise this Privacy Policy periodically.
Material changes will be communicated via a notice on our Site or by email.
The updated version becomes effective on the “Last Revised” date above.

13. Contact Us

For questions or to exercise rights:
Email: haoji.zhuh@gmail.com
Mail: Artiome LLC, 30 N Gould St Ste N, Sheridan, WY 82801, USA

Artiome LLC is the data controller for processing described in this Policy.