Terms of Service

Last Updated: October 12, 2025

Welcome to Artiome LLC (doing business as Zhu Consulting™) (“Company,” “we,” “us,” or “our”), a Wyoming-based limited liability company providing professional services globally. These Terms of Service (“Terms”) govern your access to and use of our websites, digital tools, advisory services, mentorship programs, and related materials (collectively, the “Services”).

By accessing, purchasing, or using our Services (including through https://zhuconsulting.com, HubSpot, Substack, or LinkedIn), you agree to be bound by these Terms and our Privacy Policy, incorporated herein by reference. If you do not agree, do not use our Services.

1. Acceptance of Terms

By accessing or using our Services, you confirm that you are at least 18 years old and legally capable of entering into a binding contract. If you are using the Services on behalf of an organization, you represent that you are authorized to bind that organization to these Terms.

Your continued use of the Services constitutes acceptance of these Terms and the accompanying Privacy Policy, available at http://zhuconsulting.com/privacy-policy.

2. Description of Services

We provide consulting services focused on strategic advisory and mentorship. This includes:

  • Tailored advice, analysis, recommendations, and methodologies.

  • Training courses and downloadable digital toolkits.

  • Resource tools hosted on platforms like Substack and LinkedIn.

  • Free initial consultations and inquiries for potential engagements.

  • Project-based work, events collaborations, paid events, and speaking engagements.

Our Services are advisory and coaching in nature. They are not medical, psychological, legal, or financial advice. We are not licensed professionals in those fields, and you should consult qualified experts for such matters. We make no misleading claims about expected results, in compliance with FTC guidelines.

3. User Obligations

3.1. User responsibilities

You agree to:

  • Provide accurate, true, and complete information during all interactions with us, including consultations, engagements, and purchases. False or misleading information may result in termination of Services and legal action.

  • Comply with all applicable international, federal, state, and local laws and regulations, including those in your jurisdiction as a global client.

  • Use our Services and materials only for your personal or internal business purposes, as outlined in Section 7 (Intellectual Property). You may not reproduce, distribute, share, resell, or exploit our materials without prior written consent.

You are prohibited from:

  • Engaging in fraudulent, deceptive, or harmful activities, including impersonation, unauthorized data collection, or attempts to access sensitive information (e.g., passwords) or bypass security measures.

  • Interfering with or disrupting the Services, including through viruses, malware, spamming, scraping, or automated tools (e.g., bots, scripts, or data mining).

  • Harassing, threatening, or disparaging us, our employees, or other users, or misusing our support services with false reports.

  • Copying, adapting, reverse engineering, or decompiling any software or content associated with the Services, except as permitted by law.

  • Deleting or altering any copyright, trademark, or other proprietary rights notices from the Materials or Services.

  • Using the Services for commercial purposes (e.g., advertising, reselling, or competing with us), unauthorized linking or framing, or any obscene or unlawful purpose.

3.1 User-Generated Content

If the Services allow you to upload, post, or otherwise submit content (e.g., comments, feedback, or responses) ("User Content"), you retain ownership of such User Content but grant us a worldwide, non-exclusive, royalty-free, perpetual, irrevocable license to use, reproduce, modify, distribute, and display it in connection with the Services.

You represent and warrant that your User Content does not violate any third-party rights, including intellectual property rights, privacy rights, or publicity rights, and complies with these Terms and applicable laws. You are solely responsible for your User Content.

3.2 Our Rights to Monitor and Remove Content

We are not liable for any statements or representations in user-generated content.

We reserve the right, but have no obligation, to review, monitor, edit, or remove any user-generated content at our sole discretion, including if we determine that it violates these Terms or any applicable law. We are not responsible for any failure or delay in removing such content.

4. Payment Terms

Payments for Services are due as specified in your agreement, invoice, or checkout. We accept payments via approved processors integrated with HubSpot, Substack, or other methods specified at purchase. You authorize us to charge your chosen payment provider for the prices in effect at the time of purchase, and we reserve the right to correct pricing errors, even after requesting or receiving payment.

All fees are non-refunded unless otherwise stated in your agreement, invoice, or checkout. You agree to provide current, complete, and accurate purchase and account information and to promptly update such information to ensure successful transactions and communication. Sales tax may be added as required, and we may change prices at any time. Global clients are responsible for any additional taxes or fees required by their local jurisdictions.

You agree that payment is for our professional effort and expertise, not guaranteed outcomes or results, as further detailed in Section 5 (Professional Standard & No Guarantee of Outcome).

5. Professional Standard & No Guarantee of Outcome

We provide Services using qualified personnel and a professional standard of care and skill (a "best efforts" commitment). However, we do not guarantee any specific, quantifiable, or time-bound results. The Client acknowledges that the effectiveness of the Services depends on factors beyond our control, including but not limited to Client participation, internal decision-making, market conditions, and external social, political, or environmental influences.

The Client expressly understands and agrees that:

  • We make no guarantees, warranties, or representations, express or implied, regarding the outcomes or results of the Services, including but not limited to financial performance, operational success, policy influence, or social impact metrics.

  • The Services are advisory and educational in nature and are not substitutes for licensed professional services (e.g., legal, financial, medical, or psychological advice).

  • The Client is solely responsible for decisions, actions, and results arising from the implementation—or non-implementation—of any strategies, recommendations, or insights provided.

  • Success or impact is subject to numerous factors beyond our control, including Client engagement, organizational dynamics, resource allocation, and external influences, whether known or unforeseen.

  • Any projections, models, or statements we provide are opinions based on available data and are not promises or warranties. We are not liable for failure to achieve your business goals or any tangible results. You acknowledge that while we strive to deliver high-quality advisory services, ultimate outcomes are your responsibility.

  • Accordingly, we shall not be liable for any indirect, incidental, consequential, or special damages resulting from the use, misuse, or interpretation of the Services, as further detailed in Section 6 (Limitation of Liability). The Client’s payment obligations are for the professional effort rendered, not the attainment of any specific outcome, and apply regardless of results achieved.

The Client is responsible for ensuring that any implementation of our Services complies with applicable local laws and regulations.

6. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, WE, OUR AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, SUPPLIERS, AND LICENSORS SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, EXEMPLARY, OR ANY OTHER DAMAGES WHATSOEVER, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN ANY WAY RELATED TO THESE TERMS, THE SERVICES, OR YOUR USE OR INABILITY TO USE THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

THE SERVICES, INCLUDING ALL CONTENT, MATERIALS, AND INFORMATION PROVIDED THROUGH THE SERVICES OR THIRD-PARTY PLATFORMS (E.G., HUBSPOT, SUBSTACK, LINKEDIN), ARE PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT ANY WARRANTY, REPRESENTATION, OR CONDITION OF ANY KIND, EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING BUT NOT LIMITED TO:

  • THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR COMPATIBLE WITH YOUR DEVICES, SYSTEMS, OR SOFTWARE;

  • THAT ANY CONTENT, INFORMATION, OR MATERIALS PROVIDED WILL BE ACCURATE, RELIABLE, COMPLETE, OR CURRENT;

  • THAT THE SERVICES WILL MEET ANY PERFORMANCE, FUNCTIONALITY, OR OUTCOME EXPECTATIONS;

  • THAT THE SERVICES OR RELATED COMMUNICATIONS (E.G., WEBSITES, EMAILS, SUBSTACK CONTENT) ARE FREE FROM VIRUSES, MALWARE, OR OTHER HARMFUL COMPONENTS;

  • THAT ANY DEFECTS, ERRORS, OR INTERRUPTIONS WILL BE CORRECTED.

WE DO NOT ENDORSE, WARRANT, OR ASSUME RESPONSIBILITY FOR ANY THIRD-PARTY ADVICE, PRODUCTS, SERVICES, OR INFORMATION REFERENCED OR LINKED THROUGH OUR SERVICES. WE ARE NOT LIABLE FOR ANY ISSUES ARISING FROM THIRD-PARTY PLATFORMS OR SERVICES INTEGRATED WITH OUR SERVICES, INCLUDING THEIR AVAILABILITY, SECURITY, FUNCTIONALITY, OR CONTENT. YOU ARE RESPONSIBLE FOR REVIEWING THE TERMS AND POLICIES OF SUCH THIRD-PARTY SERVICES.

WE SHALL NOT BE LIABLE FOR ANY DELAY OR FAILURE TO PROVIDE THE SERVICES DUE TO FACTORS BEYOND OUR CONTROL, INCLUDING BUT NOT LIMITED TO NATURAL DISASTERS, ACTS OF WAR, TERRORISM, LABOR DISPUTES, CYBERATTACKS, PANDEMICS, REGULATORY CHANGES, POWER OR INTERNET DISRUPTIONS, OR DISRUPTIONS IN THIRD-PARTY PLATFORMS.

OUR TOTAL AGGREGATE LIABILITY FOR ANY CLAIM ARISING UNDER THESE TERMS OR THE SERVICES SHALL NOT EXCEED THE LESSER OF: (1) THE AMOUNT YOU ACTUALLY PAID TO US FOR THE SPECIFIC SERVICE GIVING RISE TO THE CLAIM IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM; OR (2) USD 100, WHERE ENFORCEABLE UNDER APPLICABLE LAW. WHERE NEITHER LIMITATION IS ENFORCEABLE, OUR LIABILITY SHALL BE LIMITED TO THE LOWEST MAXIMUM AMOUNT PERMITTED BY LAW. YOU AGREE THAT THESE LIMITATIONS ARE A FUNDAMENTAL PART OF THE BASIS OF OUR BARGAIN AND THAT WE WOULD NOT PROVIDE THE SERVICES WITHOUT THEM.

NOTHING IN THIS SECTION AFFECTS NON-EXCLUDABLE STATUTORY RIGHTS THAT MAY APPLY TO YOU UNDER APPLICABLE LAW. IF ANY PORTION OF THIS SECTION IS FOUND TO BE UNENFORCEABLE IN A PARTICULAR JURISDICTION, THE REMAINDER SHALL APPLY TO THE FULLEST EXTENT PERMITTED BY LAW.

7. Intellectual Property

All materials provided through our Services, including but not limited to training courses, downloadable digital toolkits, resource tools, advice, methodologies, documents, templates, publications, and any other content (collectively, "Materials"), are protected by copyright, trademark, trade secret, and other intellectual property laws. We own all rights, title, and interest in and to the Materials, or they are licensed to us.

You are granted a limited, revocable, non-exclusive, non-transferable, non-sublicensable license to access and use the Materials solely for your personal or internal business purposes in connection with the Services. This license does not permit you to: (a) copy, modify, adapt, translate, reverse engineer, or create derivative works from the Materials; (b) distribute, share, publish, transmit, or make available the Materials to any third party; (c) resell, rent, lease, or sublicense the Materials; (d) remove or alter any copyright, trademark, or proprietary notices; or (e) use the Materials in any way that infringes our intellectual property rights.

YOU ARE STRICTLY PROHIBITED FROM USING, REPRODUCING, OR EXPLOITING OUR COPYRIGHTED MATERIALS WITHOUT EXPRESS PRIOR WRITTEN PERMISSION. ANY UNAUTHORIZED USE MAY RESULT IN IMMEDIATE TERMINATION OF SERVICES, LEGAL ACTION, AND LIABILITY FOR DAMAGES, INCLUDING STATUTORY DAMAGES UNDER COPYRIGHT LAW.

In the event you share any portion of the Materials despite this prohibition (which is expressly forbidden), you must provide full and prominent credit to us as the original source and owner, including our name, website, and copyright notice. However, such crediting does not excuse or authorize the sharing, and we reserve all rights to pursue remedies for infringement.

8. Privacy

Your privacy is important to us. Please review our separate Privacy Policy for details on data handling. By using our Services, you consent to the practices described therein.

9. Confidentiality

Both parties agree to maintain the confidentiality of all Confidential Information exchanged in connection with the Services. “Confidential Information” includes: (a) our proprietary strategic advice, methodologies, training materials, digital toolkits, Substack subscription content, and other non-public business or technical information (collectively, “Provider Materials”); and (b) your non-public business plans, financial data, or personal information provided to us. It does not include information that is: (i) publicly available through no fault of the receiving party; (ii) already known to the receiving party without confidentiality obligations; or (iii) independently developed by the receiving party without use of the other party’s information.

You may not disclose or use our Provider Materials for any purpose other than as expressly permitted by these Terms or a specific service agreement without our prior written consent. You shall protect our Provider Materials with at least the same degree of care as your own sensitive information, but no less than reasonable care. We will use reasonable efforts to protect your Confidential Information but are not liable for any unauthorized access, disclosure, or loss of your Confidential Information caused by third-party platforms (e.g., HubSpot, Substack) or events beyond our control, subject to the limitations in Section 6 (Limitation of Liability).

Confidential Information may be disclosed if required by law, regulation, or court order, provided the disclosing party notifies the other party promptly (where legally permitted) to allow reasonable efforts to protect the information. Your obligations to protect our Provider Materials that constitute trade secrets (e.g., proprietary methodologies, frameworks) shall continue indefinitely as long as such information remains a trade secret. All other confidentiality obligations shall survive termination of these Terms or any service agreement for five (5) years.

The Company implements commercially reasonable organizational, administrative, and technical safeguards designed to protect personal and confidential information from unauthorized access, disclosure, alteration, or destruction. However, no system or transmission over the Internet is completely secure, and the Company makes no guarantee of absolute security. Clients are responsible for using secure communication methods and promptly notifying the Company of any suspected unauthorized access or disclosure.

In the event of a breach of this section involving our Provider Materials, we may seek injunctive relief, damages, or other remedies available under applicable law, in addition to termination of Services as provided in Section 10. You acknowledge that unauthorized disclosure or use of our Provider Materials may cause irreparable harm. Any liability we may have for breaches of your Confidential Information is strictly limited by Section 6.

10. Indemnification

You agree to defend, indemnify, and hold us harmless, including our affiliates, officers, directors, employees, agents, and contractors, from and against any claims, demands, liabilities, damages, losses, fines, penalties, costs, and expenses (including reasonable attorneys’ fees) arising from: (a) your use or misuse of the Services, including any content you submit or share; (b) your breach of these Terms or any specific service agreement; (c) any inaccuracy in or breach of your representations and warranties in these Terms; (d) your violation of any applicable law, regulation, or third-party rights, including intellectual property, privacy, or contractual rights; (e) any third-party claim arising from your conduct, content, or transactions through the Services; (f) any government inquiry, investigation, or penalty related to your use of the Services; or (g) any willful misconduct, fraud, or negligence by you in connection with the Services.

We reserve the right, at your expense, to assume exclusive defense and control of any matter subject to indemnification by you. You agree to cooperate fully, at your expense, with our defense of such claims. We will use reasonable efforts to notify you of any claim, action, or proceeding subject to this indemnification upon becoming aware of it. You may not settle any claim without our prior written consent. Your indemnification obligations shall survive termination of these Terms or your use of the Services. Our liability for any indemnified claim is subject to the limitations in Section 6 (Limitation of Liability).

11. Electronic Communications, Transactions, and Signatures

By using the Services, sending us emails, submitting online forms (e.g., via HubSpot, Substack), or engaging in electronic communications with us, you consent to receive communications electronically. You agree that all agreements, notices, disclosures, and other communications we provide electronically—via email, our website, or other digital means—satisfy any legal requirement that such communications be in writing. You further agree that electronic signatures, contracts, orders, and records, as well as electronic delivery of notices, policies, and transaction records, have the same legal effect as physical signatures and written records. You waive any requirement for non-electronic signatures, records, or delivery under applicable laws. Our data handling practices are detailed in our Privacy Policy.

12. United States Legal Compliance

You represent and warrant that: (a) you are not located in a country subject to a United States government embargo or designated as a “terrorist supporting” country; and (b) you are not listed on any United States government list of prohibited or restricted parties.

13. Translation Interpretation

If these Terms are translated for accessibility, the original English version shall prevail in the event of any dispute or inconsistency.

14. Changes to Terms

We may modify or update these Terms at our sole discretion by posting the updated version on our website or Services. It is your responsibility to review these Terms periodically for changes. If a change is material, we will provide reasonable notice via email, our website, or other means, at our discretion. Your continued use of the Services after the posting of changes constitutes acceptance of those changes. If you do not agree to the updated Terms, you must immediately stop using the Services.

15. Governing Law

These Legal Terms and your use of the Services are governed by and construed in accordance with the laws of the State of Wyoming, applicable to agreements made and to be entirely performed within the State of Wyoming, without regard to its conflict of law principles. However, your use of the Services may be subject to additional consumer protection, privacy, and other regulatory laws in your state of residence or location, to the extent those laws are mandatory and cannot be lawfully waived.

16. Dispute Resolution

Any dispute, claim, or controversy arising out of or relating to these Terms or the Services shall be resolved exclusively through binding arbitration conducted in the State of Wyoming, under the Commercial Arbitration Rules of the American Arbitration Association (AAA). The arbitration shall be conducted by a single, neutral arbitrator. The proceedings, including all documents, testimony, and awards, shall be confidential. Discovery shall be limited to what is necessary for a fair resolution, as determined by the arbitrator. Each party shall bear its own costs and attorneys’ fees, except that, if we prevail, you shall reimburse us for our reasonable attorneys’ fees and costs, to the extent permitted by law. The arbitrator’s decision shall be final, binding, and enforceable in any court of competent jurisdiction. You waive any right to a jury trial, class action lawsuit, or class-wide arbitration. Nothing in this section prevents either party from seeking injunctive or other equitable relief in a court of competent jurisdiction to protect their rights, including but not limited to breaches of Sections 7 (Intellectual Property) or 9 (Confidentiality). This section is governed by the Federal Arbitration Act (9 U.S.C. § 1 et seq.) and applicable California law.

17. Miscellaneous

These Terms, together with any policies or agreements referenced herein (e.g., Privacy Policy, specific service agreements), constitute the entire agreement between you and us regarding the Services. Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. If any provision of these Terms is found to be unlawful, void, or unenforceable, that provision is deemed severable and does not affect the validity of remaining provisions. You may not assign your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations at our discretion. We are not liable for any loss, damage, delay, or failure to act caused by events beyond our reasonable control. No joint venture, partnership, employment, or agency relationship is created by these Terms or your use of the Services. These Terms shall not be construed against us as the drafting party.

18. Termination

We reserve the right to terminate or suspend your access to the Services at any time, for any reason or no reason, including but not limited to violation of these Terms, non-payment, provision of false or inaccurate information, unauthorized use of Materials, breach of confidentiality obligations under Section 9, or any other breach or suspected breach, without prior notice or liability to you.

Upon termination or suspension:

  • Your right to access and use the Services will immediately cease.

  • Payments for digital products (e.g., downloadable toolkits), pre-recorded courses, or Substack subscriptions are non-refunded, with access provided immediately upon payment, as outlined at checkout or in the applicable service agreement. You may cancel your Substack subscription at any time, with access continuing until the end of the current billing cycle, after which your subscription will revert to free subscriber status.

  • For specific advisory services, tailored mentorship, or other project-based engagements, termination and any refund eligibility will be governed by the terms of the specific service agreement or contract between you and us, which may provide for case-by-case flexibility regarding payments, refunds, or continued obligations.

  • Notwithstanding termination, your obligations under these Terms and any specific service agreements will survive to the extent necessary, including but not limited to:

    • Payment obligations (e.g., any outstanding fees, invoices, or charges accrued prior to termination).

    • Confidentiality obligations (as detailed in Section 9).

    • Intellectual property restrictions (as detailed in Section 7).

    • Limitation of liability (as detailed in Section 6).

    • Indemnification obligations (as detailed in Section 10).

    • Electronic communications, transactions, and signatures (as detailed in Section 11).

    • U.S. legal compliance (as detailed in Section 12).

    • Translation interpretation (as detailed in Section 13).

    • Governing law (as detailed in Section 15).

    • Dispute resolution (as detailed in Section 16).

We shall have no liability for any loss or damage arising from termination or suspension, and you agree that we are not required to provide a refund or credit except as explicitly stated in a specific service agreement.

19. Entire Agreement

These Terms, together with any signed agreement between the parties, the Privacy Policy, and any other documents expressly incorporated by reference, constitute the entire agreement between you and the Company regarding the Services and supersede all prior or contemporaneous understandings, communications, and proposals, whether oral or written.

20. Contact Us

For questions, contact us at haoji.zhuh@gmail.com.